ÆRØ EKSPERIMENTET

-Making a difference together

THE PEOPLE

THE PEOPLE BEHIND IT ALL, ARE TWO DEDICATED WOMEN WHO WANT TO RALLY THE CITIZENS OF ÆRØ IN A THOUGHT-PROVOKING EXPERIMENT...

it all started with an idea - a frustration. A frustration with the way things are; with the fact that it's so damn hard to act sustainably - that all the little things we do feel like mere drops in the ocean or symbolic gestures. There had to be a better way - making a difference together!

Louise Badino laid the foundations of Ærø Eksperimentet with the byline: "Making a difference Together". Louise is known on Ærø as an entrepreneur, a business woman, a real local - and an unstoppable concept developer. Her latest endavour has been the revival of Den Gamle Købmandsgaard in Ærøskøbing, which was also an idea fuelled by frustration and a burning wish to change the way things are.


Maja Ørum - the second half of the duo behind Ærø Eksperimentet, has been an Ærø-islander for 16 years. She owns her own business and has previously worked as a business consultant on Ærø, where she conceived and helped establish Ærø Fødevarenetværk - a grand-scale project that would highlight and promote the importance of locally produced food on Ærø.

These two have joined forces to tailor what has become known as Ærø Eksperimentet. They have mobilized academic specialists and experienced researchers for counsel and documentation. The entire project has been validated and financed by grants from Landdistriktspuljen and Ærøs Vedvarende Energipulje.

As a participant in Ærø Eksperimentet, you'll be working closely with Louise and Maja - they are your go-to people if you want information, if you have ideas - or if you want to propose a collaboration that might further the project.

LOUISE BADINO


Born 1970, residing on Ærø

Local Ærø islander and former expatriate, trained as a flight attendant for Japan Airlines in London

Started up a business in the UK importing candles and candleholders

In 2008 she founded the wedding agency Danish Island Weddings on Ærø and was awarded "Entrepreneur of the Year" by the Region of Southern Denmark in 2015.

Founder of LouLous´ kaffestue 2011-2013 and voluntary founder and  chairman of Den Gamle Købmandsgaard 2012-2016


MAJA ØRUM


Born 1974, residing on Ærø


Master degrees in Paedagogical Philosophy and Business Coaching (MBC)

2008-2013: Worked as  education coordinator and business consultant in Ærø Turist- & Erhvervsforening with responsibilty for developing, sustaining and connecting local, regional and national competence development projects, netvworks etc.

Since 2013 she has worked as an independent consultant, business coach, course teacher and project manager.

2005-2020: Entrepreneur and proprietor of Vesteraas; an organic farm focusing on sustainability and nature conservation.

THE TEAM

Maja Ørum & Louise Badino, project management

Jytte Weiss Brinks, communications

Camilla Jørvad, photography


THE BOARD


Chris Hammeken, Director of Tourism and Business Development on Ærø

Louise Badino Moloney, Independent Business Owner, Concept Developer & Entrepreneur

Maja Ørum, Independent Business Owner, Paedagogical Philosopher & Business Coach

Charlotte Algreen, Independent Business Owner, Course Teacher & Developer - Architect MAA


THE NETWORK



  • Klaus Wenzel Jørgensen, IT-consultant with more than 20 years of experience, Copenhagen

  • Louise Harder Fischer, phD and assistant professor in digital transformation at the IT-University in Copenhagen

  • Anders Blok, Lector in Sociology at the University of Copenhagen

  • Janus Hansen, Lector in Sociology at the University of Copenhagen

  • Helle Toft-Jensen, Spor Media

  • Ærø Kommune

  • Ærø Folkeuniversitet

  • Byhistorisk Forening, Ærøskøbing

  • Søby Dagli'Brugsen, Ærø

  • Bregninge Lokalråd, Ærø

  • Ærø Fødevarenetværk

  • Ærøskøbing Medborgerhus

  • Købmandsgårdens Venner

  • Ærø Friskole

  • Fonden Ærøs Vedvarende Energipulje